OUR STORY
A Thoughtful Partner for Life's Transitions
WHY SWANSONG EXISTS
A more thoughtful approach to later-life planning
Swansong was created to help individuals and families navigate later life and end-of-life with clarity, compassion and care.
Too often, important planning is delayed, leaving loved ones overwhelmed at exactly the wrong moment. Swansong offers a more thoughtful approach, bringing organization, peace of mind and steady support to the road ahead.
MEET THE FOUNDER
Meet Betsy Fallon
Swansong was founded by Betsy Fallon, a Certified Senior Advisor (CSA) and end-of-life doula with a deep commitment to helping individuals and families feel supported through life's later transitions.
Betsy created Swansong out of personal experience walking alongside loved ones through aging, planning, and loss — and a desire to make these moments feel less overwhelming and more compassionate.
Her approach is rooted in listening, thoughtful preparation, and hands-on support, helping families move forward with clarity and confidence.
CREDENTIAL
Certified Senior Advisor (CSA)
Society of Certified Senior Advisors
CREDENTIAL
End-of-Life Doula
INELDA Certified
Get in Touch
Planning for later life is deeply personal. We're here to offer guidance, support and a steady hand as you prepare for what matters most.